About

My Mission

Have you ever just connected with a business? Have you felt like they were speaking directly to you?

Some businesses genuinely change your life, the way that some people change your life.

I’ve been brought to tears by a large company really seeing my struggle and welcoming me into their loving community. Their message reached me at an emotional level when I needed them most.

My mission is to help more businesses do exactly that. Reach the person out there who needs them right now. In creating these true connections, we can start to build communities that not only grow your business, but they change the lives that they touch.

Every business can have that impact if they reach the right person and show them the right message.

Leggings got me through lockdown… There’s no reason why you can’t be part of someone else’s story just by sharing your own!

Let me help you share your story…

Hi, I’m Candice

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Writing is in my DNA

I’ve often said that writing is in my DNA. It’s something that I’ve embraced for as long as I can remember. English was obviously one of my favourite topics in school, but I’ve also always loved learning.

I’ve collected courses the way other people collect snazzy shot glasses to commemorate their holidays. I’ve gathered a degree, a couple of diplomas and multiple other courses (including how to code an app!)

After a successful career as a sports therapist, life led me back to writing… And now I get to combine my two great loves in life as a copywriter! I get to throw myself into researching a project AND THEN I write about it! How lucky am I?

My most important roles in life are as a mom to a wonderful little boy, a wife, and a butler to a menagerie of gorgeous animals, all of whom I am grateful to spend my days with.